5 ways to Maximize LinkedIn for Business in 2018
While other social platforms get more attention, LinkedIn has slowly been building out its marketing options. The platform also increased its user base and launched a set of new tools...
Monthly Archive: March 2024
Get Higher Conversions with These 10 Personalization Tricks
It’s amazing what a little personalization can do. Quick example: You go into a store looking to buy something. A sales person helps you, but you leave without making a...
BassAckwards Marketing
Or… why every marketing technique or course you buy disagrees with every other bit of marketing advice you hear. Okay, so you buy a course on how to generate traffic,...
Guy-Next-Door Beats Guru-God Every Time
Your customers are bombarded daily by the same types of offers — so how can you stand apart from the crowd? Let’s take the online marketing niche as an example:...
Do Your Customers ‘Eat’ Your Emails?
Maurice Sendak, author and illustrator of Where the Wild Things Are, received what he calls the highest form of compliment by a child fan who wrote him. “Once a little...
Finding Your Brand’s Voice
Hello, I’m Harriet Cummings. I’ve seen a lot of online articles about tone of voice but feel that many of them fail to get down to the nitty gritty of language,...