Streamlining Your Content for Maximum Impact
Years ago, I loved to read Stephen King’s horror novels, but there was one thing about them that drove me crazy – the massive number of adjectives. His meticulous descriptions...
Years ago, I loved to read Stephen King’s horror novels, but there was one thing about them that drove me crazy – the massive number of adjectives. His meticulous descriptions...
As you know it can be very expensive to attract new customers into an online business. And in any case even if you aren’t spending money on ‘paid advertising’ and...
Ted Nicholas invested millions of dollars testing which words are most effective in headlines. If tastefully done, you can combine one or more of these words in your headline. You...
In this copywriting article, I thought I would list my top tips for the ‘different elements’ you can add to your existing sales letter to try and increase the conversion...
If you’ve read enough spy stories, you’ve seen how messages can be hidden within messages. Maybe every 14th word on the page spells out the location of buried treasure, or the first letter on every page spells the time and date when they break out of prison, or…
You get the idea.
If you can’t draw your prospect in with your headline, you won’t get them to read your sales letter. So, you must have a headline that grabs the reader’s attention...