Category: Internet Marketing

Potential customers are searching for solutions to their problems. They’re stuck. They need help and they need it now.

“Conversion rates are calculated by simply taking the number of conversions and dividing that by the number of total ad interactions that can be tracked to a conversion during the same time period.”

Activate all that potential you’ve earned at such a great cost, for this is your time. This is when you create the beautiful reality that your life has made possible.
Whatever opportunities you’ve lost have made way for the opportunity that is now. And that makes this moment the most valuable and meaningful opportunity ever.

This is an old fable, but I’ve always loved it.
The Wind boasted of great strength. The Sun argued that there was great power in gentleness. “We shall have a contest” said the Sun.
Far below, a man travelled a winding road. He was wearing a warm winter coat.

SEO is terrific… if you have an established site.
Email marketing is fantastic… if you’ve already built a list.
Paid advertising is awesome… if you’ve tested and optimized your funnel and you have an ad budget.
But what if your website is BRAND NEW?

How do you get a casual reader of your blog to make a purchase?
Really, it’s all about giving them plenty of opportunities and encouragement.

A listicle is an article in list form such as, “Ten Best Crockpots,” and most of them are too boring to remember.
In fact, I’ll admit here and now that I’ve written some pretty mundane, run of the mill type listicles, too.

Have you heard of Lil Nas X?
This rapper went from broke to selling out concerts seemingly overnight.

No real names allowed (we’ll call him Gary) and I’m not allowed to tell you his niche, but I can reveal pretty much everything else.
As you know a digital marketing agency is simply a business that works for other businesses, performing one or more needed services.

Frank was just unlocking the door to his shop when he heard the phone ringing. Grabbing it off the cradle while he laid down his things, he answered with his customary, “Good morning, Frank here, how can I help you?”
“Hi Frank, this is Gloria. I was talking to a mutual acquaintance this weekend, and she recommended I hire you for our next big job. When can you send the contracts over?”